Things about reporting you have to experience yourself

Picking the right keywords to optimize for is very important. Usually, it’s a good idea to pick mid-tail keywords, including the local area you are focusing on. One of the first steps you take in a social media marketing campaign is claiming and filling out your social profiles with …

more ...

Myths and misconceptions about web crawlers

Do they go back to Google and try another website? Optimisation measures can be applied to your own site with dedicated plug-ins which you can download and install for free within WordPress. Redirect your HTTP pages to the new HTTPS version of your web pages and use the canonical attribute …

more ...


Make link building the focal point of your marketing efforts

Google is acutely concerned about the user's experience. It has been for a long time and this is nothing new. Link building is working to acquire backlinks that lead to your site. Wondering why you need backlinks? Having high-quality backlinks is one of Google’s most important ranking factors for …

more ...

Thinking about javascript makes everything OK

Relevance is the key issue when choosing the right keywords. Keep in mind that the more specific and niche the keywords, the better. You never know, you might discover something that you can use in your future digital marketing and social media efforts. As far as promotional tactics examples go …

more ...

Define your goals with regards to URLs

When diagnosing issues with a website, often times it comes back to issues with crawling and indexing. The result is unnaturally sounding copy, and depending on the keyword, it often results in nonsensical combinations. 301 links are permanent and tell Google that page B has replaced page A. 302 redirects …

more ...

Things to avoid when dealing with rankings

To a certain extent, it is not possible to attract robots. Google will visit your site often if the site has excellent content that is updated frequently and cited often by other sites. Like most SEO professionals, nothing wrecks my digestive system more than an organic traffic drop with no …

more ...

Clarification about text links

People often click away from a site if they do not get what is suggested to them; some SEOs call this “the scent; the essence of truthiness.” Unfortunately, black hat tactics against competitors will sometimes work enough to sink their site temporarily. Parallax design is a website design approach that …

more ...

Advantages of forums and how you can take advantage of this

Viewing multiple sets of industry data with similar themes like “business to business” plus “technology industry” allows for insights into parallel universes, such as potential upcoming algorithm dips and bumps. But where do you start? . Announce your site to your network of users, friends, and partners. Technical SEO is the …

more ...

Increase Organic Traffic by the manipulation of metrics

To ensure consistently high quality, business owners and digital marketers need to adopt a long-term content strategy that boosts a website’s search engine ranking and keeps it there. Good content plays a crucial role here. The search engines now identify low quality content through user engagement, and by correlating …

more ...

Combine responsive design and CTR for Supercharged SEO

However, they’re both content issues that would lower the quality of your pages and ultimately cause you to be taken less seriously by Google. There are conspiracy theorists for almost everything, I guess. While you may think filling your page with keywords will drive more people to your site …

more ...

Less is always better when it comes to trust rank

This process of archiving information on web pages is called indexing, because pages are organized into an index based on keywords relevant to each page's content. If you’re not blessed with excellent writing skills, outsource this job to somebody who is. With 75 percent of companies currently increasing their …

more ...

Promoting Your Site to Increase Traffic

Growth is typically measured in units such as traffic, new user signups, revenue, and final sales transactions. In the emerging days of the Web, directories were built to help users navigate to various websites. SEO analysis is a tool for people to study how they might improve a given website …

more ...

Learning about html

One of the simplest and most effective ways of making your content look more attractive, to both online viewers and search engines, is to include a couple of great images to support your content. Changing the landing page URL is another method that can be used to better explain the …

more ...

The benefits of canonical URLs to your search marketing strategy

When searching on mobile, there is a huge difference with desktop: Google knows exactly where you are and the results you get are customized according to your physical location. Many further implementations in Seo are needed in order to compete with Google’s changes. The rule of thumb is to …

more ...

Don't miss out CTR from your detailed marketing checklist

Remember that your success in SEO is directly proportional to the amount of effort you exert. Mobile search is outshining desktop search. Make sure your website is mobile-friendly so users can easily navigate your site from their phone, especially if you are small, local business. Before you can start writing …

more ...

What's the story about gateway sites

Google has reduced the importance of keyword phrases and now places more importance on a variety of elements, appropriately called “on-page factors.” Each page should have a title that isn’t used anywhere else on your site. Sure, by itself, traffic is not going to make you any money. And …

more ...

Let's talk about SEO campaigns

You can’t master SEO in a day, but you can resolve to make small steps in each of the areas of SEO that will make your site better and your efforts more impactful. Over the past couple of years, SEO has significantly changed as search engines get smarter. There …

more ...


Design + content = Greatness

When choosing keywords, be specific without being obscure. Never try to optimize for a single word: instead, think of a string of words that accurately describe what you do. You can use various free online tools to get ideas. However, the difference is that SEO only affects the unpaid or …

more ...