Be yourself & not your keywords

Covering hot new topics and industry news is an excellent way to get to the top of the SERPs fast. Everybody wants to know the latest and greatest. For example, someone launches a campaign and forgets to test the landing page URL they placed in an email sent out to …

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97% of consumers read online reviews for local businesses

The larger or higher-resolution an image, the more data is needed to load the image file. Each new image will slow load times further, so ensure your image files are kept as small as possible and the dimensions of your images are only as large as your site requires them …

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Difficult things about forums

Query refinements are the queries searchers type in after doing an initial search. They might do these refinements right away (without clicking on results) or after visiting a few pages and then returning to the search engine. If visitors get what they need from your site, they’re more likely …

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Reduce PopUps or Distracting Ads

Creating descriptive categories and filenames for the documents on your website can not only help you keep your site better organized, but it could also lead to better crawling of your documents by search engines. Also, it can create easier, "friendlier" URLs for those that want to link to your …

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Start simple, but don't forget organic links

If your products or services are good and you have a solid marketing strategy, you will achieve both PageRank and customers. If, on the other hand, you do anything to piss Google off, you can forget about traffic coming in via search, and I wish you the best of luck …

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To get fast rankings, you need onsite SEO

This is usually enough to get the link removed. As they crawl your site, they index content to appear in the search engine results. Many web owners start generating meaningless content hoping that this would improve their search engine rankings. Local search engine optimisation makes use of the location of …

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What's the story about non reciprocal links

Humans are lazy creatures (That is probably the reason the ready-to-make food sell so much). They don’t have the patience to wait too long for anything. A faster loading website gives the user an amazing experience, which tempts him to come back again to visit your website. It acts …

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Have a category description paragraph

To get you started on your SEO strategy development, here is a little background to understand how search engines, such as Google, use metrics to rank organic search website placements. Social is also an SEO challenge for you. For those seeking to sway public (or private) opinion about a particular …

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I urge you to think about analytics

Have you ever wondered why Google.com delivers different results for a user in the US than for a user in Germany? A holistic approach to organic growth often requires buy-in from internal stakeholders that may have little previous experience, or even worse – suspicion of SEO. Link building involves obtaining …

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Optimise your site, paying special attention to SEO campaigns

There is reliable empirical evidence that Google and other search engines make increasing use of semantics in assessing the quality of a page for ranking purposes. However, it is much better to have 100 active followers, who are regularly interacting with you, than it is to have 100,000 followers …

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Lets look at our approach to organic links

A website’s quality, design, content, and usability are huge factors. The performance of a website from a technical and user-experience aspect is becoming a stronger component to achieving top results. Some companies (Black Hats) will happily break the rules to get you to the top in the short term …

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How you will benefit from search queries

In summary, it is not a winning idea to think about SEO in terms of being a one-hit wonder. SEO works best when it is tailored to the Website, rather than forcing a Website to comply with a specific list of SEO requirements. You’re not optimizing for search if …

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Identify backlink opportunities

Search Engines then use formulas to analyze huge amounts of data about all the web pages they can find in order to determine which web pages they should present when someone searches for a keyword phrase, and in what order they should present them. Predicting future viral success online is …

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