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Keyword density is the percentage of times a keyword is used in the copy. Thin content is essentially too short and too easily duplicated, and when this occurs too often, you start to drop in rankings. Apple is an interesting case to look at for SEO as they have never really “done” a blog in the classic sense, so their site is not necessarily a good example for content layouts. If you uncover duplicate content, check the organic traffic for each of your product page variations in Google Analytics.

Random musings on scraping

If you are new in the business then remember that the big guns are already optimizing for the most popular keywords and you don’t stand a chance for those keywords. Hence, choose keywords that have a good search volume but, are still not that popular. Use them 2-3 times for every 100 words in your content. Here’s the thing, great content Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... can offer incredible advantages to your business. If you are in a highly compeitive field like law, it might be worth your while to look at more specific terms like the type of law you practice to be the keyword you are optimizing for. If it’s been just a day or two since you made your website and are not appearing on the SERPs, then you might consider submitting your URL to Google (If you haven’t already done). If you still don’t appear on the SERPs, relax! Google takes some time to crawl and index your website.

Never underestimate the influence of SEM

The SEO world can feel a little like the Wild West, while most agencies offer a good and fair service there are some that don’t. Because they’re so often avoided by using them you can access potential customers you would otherwise never attract. So if you want to build an effective SEO strategy make sure you research long tail keywords carefully. Good SEO also tends to simultaneously improve a website’s usability. This, like pay-per-click, can be expensive and may not benefit your website as much as you might expect.

I bet you didn't know this about rankings

A picture can be worth a thousand words, they say. Well, when it comes to online marketing, a single image can be worth a thousand links! Keyword page density is a measure of the relative frequency of the word in the text expressed as a percentage. For example, if a specific word is used 5 times on a page containing 100 words, the keyword density is 5%. If the density of a keyword is too low, the search engine will not pay much attention to it. But this is a challenge because social sites can pop up and grow to tens of millions within months. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "What is Google bot?"

The mysterious world of bounce rates

Search engines are unique – as the words used on a webpage can be matched with whatever a user types into their search. A Take a butchers at osoo, for instance. growth hacking “hack” in practice would then look disreputable. Links are supposed to be used for “citation” purposes, like footnotes in your high school essays. If you decide to do SEO on your own rather than bring on a small-business SEO service, the first thing to do is to select the keywords you want to rank for.